SOCIO-ECONOMIC IMPACT ON SUSTAINABLE MOUNTAIN TOURISM OF GEORGIA

Tourism has a range of impacts on mountain ecosystems, communities and economies. Many these are negative, but tourism may also generate positive impacts. They can become supportive force for maintaining peace, fostering pride cultural traditions, creating local jobs, increasing visitor awareness natural, historical values assets. Local businesses support the long-termsustainability destination. A decrease in diversity or authenticity loss customs traditions bring destination to attractiveness visitors seeking unique experience attractiveness. In one regions Georgia – Svaneti - economic benefits channeled into economy region i.e. community benefit from activities (accommodation, transport, food beverages outlets, souvenirs crafts etc.) contribute authentic nature particular Cross-cultural awareness, communication between people raises quality level understanding tourism.